Client churn is costing salons more than they realize. Many guests don’t leave because of poor service. They leave because there’s no intentional follow-up, reconnection strategy, or personalized retention system in place.
In this webinar, Nikki Le and Danielle Anderson from mya will break down how salons can create automated drive-back campaigns that rebuild trust, improve guest satisfaction, and increase long-term loyalty.
What You’ll Learn
- How to identify why clients stop returning
- The most effective drive-back strategies salons can implement today
- Ways to automate retention without losing personalization
- How to rebuild trust with inactive clients
- Retention systems that support long-term salon growth
- How mya helps salons strengthen guest relationships through smarter client engagement
Nikki Le
Business Coach & Consultant, Host
A leadership and business consultant helping salon owners strengthen team culture, leadership, retention, and long-term business growth through transformational systems and operational strategy.
Danielle Anderson
Head of Marketing at mya, Guest Speaker
Marketing leader focused on helping salons improve client retention, engagement, and growth through data-driven automation and personalized guest experiences.
Who This Is For
This webinar is designed for:
- Salon owners
- Beauty business leaders
- Independent stylists
- Front desk and guest experience teams
- Businesses struggling with client retention
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