What you'll learn...
Learn how to create better business relationships by pairing the right clients with the right hairstylists, barbers, estheticians, and nail technicians.
Learn how to boost revenue, increase client retention, and improve average spend per visit by predicting positive outcomes before clients walk in the door for the first time. Our goal is to help you learn innovative ways to create enhanced and personalized experiences in your guest journeys that transform into loyalty
Kati will guide you in powerful techniques companies use to capture your attention and drive your choices. By understanding these methods, you can become a more informed consumer and leverage these insights for your own marketing strategies.
Our goal is to help you see the connection points to your guests with a fresh perspective.
Tailored
The Art of Crafting
Unique Appointment Experiences
Streamlined
Efficient Customization Techniques
for Client Engagements
Personalized
Creating Client Connections
with Custom-Tailored Appointments
Your instructor
Kati Whitledge is a trailblazer in marketing for the beauty and wellness industry. As a dynamic speaker, accomplished podcaster and author, she is also the Founder and CEO of mya—a cutting-edge client recruitment and marketing platform designed specifically for beauty and wellness professionals.
Under Kati's leadership, mya has matched over half a million consumers with beauty professionals, generating over $25 million in revenue for its partners. With an ambitious goal of driving $50 million in revenue to her partners by the end of 2025, Kati is on a mission to transform the way businesses are supported and thrive in the beauty and wellness space.
Kati is a sought-after collaborator for industry-leading brands, known for delivering innovative technology solutions that enhance customer relationships, improve retention, and boost profitability. Her down-to-earth style, coupled with her vulnerability and transparency, has earned her the trust and admiration of those she works with. A no-nonsense leader with a passion for community and innovation, Kati is celebrated for her creative and actionable approach to solving business challenges.
Your Webinar Host
Nikki Le is a business coach/consultant specializing in business systems, compensation, pricing,
career coaching, personal development and establishing leadership team infrastructure.
She's the principal at Nikki Le Consultancy, a coaching and education firm centering around employer advocacy, organizational structure, recruitment marketing, modern hiring practices and digital onboarding systems.
Nikki's passionate purpose is bridging relational work dynamics between managers and employees, creating future generations of wealth in salons and elevating business, career and personal development education. She's been an educator, trainer, mentor and advocate to thousands of salon professionals, at every level, for numerous beauty brands.
Nikki is a lifelong student of all things psychology, communications, leadership, self-help and business since her early days. She's a devoted mom of 2 boys, Gavin and Niko and loving dog mom to her rescue doggies Bear and Steely.
She lives in Virginia where she writes, teaches business and creates online courses for her online business academy www.statementsstrong.com
